Wausau, WI 54403 ZIP Code Profile

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Wausau, WI

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ZIP Code 54403: Basic Data & USPS Preferred City Name

Preferred Name, USPS
Wausau, WI 54403

  • ZIP Code Type: STANDARD
  • Businesses Addresses: 708
  • Single Family Addresses: 9,196
  • Multi-Family Addresses: 1,380
  • County: Marathon County
  • Centroid: Latitude 44.961, Longitude -89.599
  • Time Zone: Central Time Zone (UTC -6 hours)
  • Observes DST: Yes

Neighborhood Data

Address Based Hyperlocal Data Input an address and get data & demographics for the pertinent census block group (CBG), a searchable map and a customized directory. The CBG is the smallest geographical unit used by the Census Bureau for reporting certain data.


54403 ZIP Code Map

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Wausau, WI 54403 Data & Demographics (As of July 1, 2017)


Total Population 24,929
Daytime Population: Workers 13,546
Daytime Population: Residents 12,168
Total Daytime Population (TDP) 25,714
Ratio TDP/Total Population1 1.03
Population in Households 24,149
Population in Familes 18,831
Population in Group Qrtrs 780
Population Density2 175
Diversity Index3 31


Median Household Income $55,364
Average Household Income $71,565
Per Capita Income $29,770


Total Housing Units 11,176 (100%)
Owner Occupied HU 6,543 (58.5%)
Renter Occupied HU 3,634 (32.5%)
Vacant Housing Units 999 ( 8.9%)
Median Home Value $145,378
Average Home Value $183,769


Total Households 10,177
Average Household Size 2.37
Family Households 6,303
Average Family Size 3
  1. If the ratio of the TDP to Total Population is greater than 1, the location gains population during the day when commuting workers are present. If the ratio is less than 1, the location is more of a bedroom community where people commute to another place for work.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2017 2017-2022
Population 0.39% 0.4%
Households 0.42% 0.44%
Families 0.27% 0.34%
Median Household Income   2.63%
Per Capita Income   2.86%

Wausau, WI 54403 - Peer Comparisons by Rank and Percentile

The table below compares 54403 to the other 769 ZIP Codes in Wisconsin by rank and percentile using July 1, 2017 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 75 90th
Population Density # 221 71st
Diversity Index # 122 84th
Median Household Income # 378 51st
Per Capita Income # 287 63rd

Additional comparisons and rankings can be made with a VERY EASY TO USE Wisconsin Census Data Comparison Tool.

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