Wisconsin Dells, WI Profile: Facts & Data

The City of Wisconsin Dells had a population of 3,028 as of July 1, 2024. Wisconsin Dells ranks in the upper quartile for Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Wisconsin. See peer rankings below.

The primary coordinate point for Wisconsin Dells is located at latitude 43.6275 and longitude -89.771 in Columbia County. The formal boundaries for the City of Wisconsin Dells encompass a land area of 7.76 sq. miles and a water area of 0.33 sq. miles. Columbia County is in the Central time zone (GMT -6).

While the primary coordinates for City of Wisconsin Dells are located in Columbia County, it should be noted that the formal boundaries for this community also extend into Sauk County, and Adams County.

The City of Wisconsin Dells has a C5 Census Class Code which indicates an active incorporated place that is independent of any county subdivision and serves as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Wisconsin Dells, WI Data & Demographics (As of July 1, 2024)

POPULATION
Total Population	3,028 (100%)
Population in Households	2,951 (97.5%)
Population in Families	2,120 (70.0%)
Population in Group Quarters¹	77 ( 2.5%)
Population Density	386
Diversity Index²	41


INCOME
Median Household Income	$63,086
Average Household Income	$87,814
% of Income for Mortgage⁴	24%
Per Capita Income	$38,382
Wealth Index⁵	74
Socioeconomic Status Index⁶	Moderate (54.9)

HOUSING
Total HU (Housing Units)	1,591 (100%)
Owner Occupied HU	808 (50.8%)
Renter Occupied HU	514 (32.3%)
Vacant Housing Units	269 (16.9%)
Median Home Value	$238,983
Average Home Value	$308,478
Housing Affordability Index³	96

HOUSEHOLDS
Total Households	1,322
Average Household Size	2.23
Family Households	731
Average Family Size	3.00

NOTES

Group Quarters - a place where people live or stay in a group living arrangement. Includes college residents halls, nursing facilities, military barracks, and correctional facilities.
The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different races or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.
The % of Income for Mortgage quantifies the percentage of median household income dedicated to mortgage payments on a home priced at the median value (assuming a 30-year mortgage and a 20% down payment).
The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.
The Socioeconomic Index ranges from zero (lowest relative status) to 100 (highest relative status). This measure quantifies disparities in social position of an area's inhabitants and is built from a broad range of demographic, housing, and socioeconomic inputs. More information on this measure can be found in Esri's SEI tutorial.

Wisconsin Dells, WI - Peer Comparisons by Rank and Percentile

The table below compares Wisconsin Dells to the other 807 incorporated cities, towns and CDPs in Wisconsin by rank and percentile using July 1, 2024 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

GROWTH RATE / YEAR	2020-2024	2024-2029
Population	0.68%	0.33%
Households	1.06%	0.61%
Families		0.00%
Median Household Income		2.79%
Per Capita Income		3.18%
Owner Occupied HU		1.68%

Variable Description	Rank	Percentile
Total Population	# 221	73rd
Population Density	# 537	34th
Median Household Income	# 579	28th
Housing Affordability Index	# 321	40th
Per Capita Income	# 444	45th
Diversity Index	# 108	87th

Wisconsin Dells, WI Profile: Facts & Data

Wisconsin Dells, Wisconsin - Basic Facts

Wisconsin Dells, WI Data & Demographics (As of July 1, 2024)

POPULATION

INCOME

HOUSING

HOUSEHOLDS

GROWTH RATE / YEAR

Wisconsin Dells, WI - Peer Comparisons by Rank and Percentile

Wisconsin Dells, WI - Most Popular Things to Do

Use HTL Address Research for a Wisconsin Address and get...

Quick & Easy Ways to...

Wisconsin Census Data Comparison Tool

Columbia County