ZIP Code 54473 has segments in 2 Counties (Marathon, Portage).
The ZIP Code maps and database are updated 4 times per year.
Database updated: October 1, 2025, Maps updated: May 1, 2024.
POPULATION | |
|---|---|
| Total Population | 2,711 (100%) |
| Population in Households | 2,711 (100.0%) |
| Population in Families | 2,292 (84.5%) |
| Population in Group Quarters1 | 0 |
| Population Density | 31 |
| Diversity Index2 | 14 |
INCOME | |
| Median Household Income | $79,624 |
| Average Household Income | $99,897 |
| % of Income for Mortgage4 | 24% |
| Per Capita Income | $41,971 |
| Wealth Index5 | 101 |
| Socioeconomic Status Index6 | Moderate (56.1) |
HOUSING | |
|---|---|
| Total HU (Housing Units) | 1,351 (100%) |
| Owner Occupied HU | 1,003 (74.2%) |
| Renter Occupied HU | 136 (10.1%) |
| Vacant Housing Units | 212 (15.7%) |
| Median Home Value | $302,835 |
| Average Home Value | $351,628 |
| Housing Affordability Index3 | 92 |
HOUSEHOLDS | |
| Total Households | 1,139 |
| Average Household Size | 2.38 |
| Family Households | 786 |
| Average Family Size | 3.00 |
GROWTH RATE / YEAR |
2020-2025 | 2025-2030 |
|---|---|---|
| Population | 0.04% | 0.08% |
| Households | 0.51% | 0.26% |
| Families | -0.03% | |
| Median Household Income | 3.88% | |
| Per Capita Income | 3.17% | |
| Owner Occupied HU | 0.32% |
The table below compares 54473 to the other 761 ZIP Codes in Wisconsin by rank and percentile using July 1, 2025 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.
| Variable Description | Rank | Percentile |
|---|---|---|
| Total Population | # 409 | 46th |
| Population Density | # 522 | 32nd |
| Median Household Income | # 339 | 56th |
| Housing Affordability Index | # 325 | 43rd |
| Per Capita Income | # 351 | 54th |
| Diversity Index | # 628 | 17th |
Additional comparisons and rankings can be made with a VERY EASY TO USE Wisconsin Census Data Comparison Tool.