Green Bay, WI Profile: Facts & Data


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Green Bay, Wisconsin - Basic Facts

The City of Green Bay is the 3rd largest city in Wisconsin with a population of 108,363 as of July 1, 2018. Green Bay ranks in the upper quartile for Population Density and Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Wisconsin. See peer rankings below.

The primary coordinate point for Green Bay is located at latitude 44.5207 and longitude -87.9842 in Brown County. The formal boundaries for the City of Green Bay (see map below) encompass a land area of 45.43 sq. miles and a water area of 10.45 sq. miles. Brown County is in the Central time zone (GMT -6). The elevation is 594 feet.

The City of Green Bay (GNIS ID: 1583309) has a C5 Census Class Code which indicates an active incorporated place that is independent of any county subdivision and serves as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Alternate Unofficial Names for Green Bay: Greenbay.

Jump to... (On This Page!)
  1. Green Bay 2018 Demographic Data
  2. Growth Rates for Green Bay (Historical & 5-Year Forecast)
  3. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
  2. Wisconsin Research Tools (Easy Tools & Current Data)
  3. Wisconsin Data Comparison Tool - 2018 Demographics

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Boundary Maps, Demographic Data, School Zones Review maps and data for the neighborhood, city, county, ZIP Code, and school zone. July 1, 2018, data includes home values, household income, percentage of homes owned, rented or vacant, etc.


Green Bay, WI Data & Demographics (As of July 1, 2018)


Total Population 108,363
Population in Households 105,211
Population in Familes 77,068
Population in Group Qrtrs 3,152
Population Density2 2,385
Diversity Index3 61


Median Household Income $45,848
Average Household Income $63,632
Per Capita Income $26,296


Total Housing Units 47,380 (100%)
Owner Occupied HU 24,216 (51.1%)
Renter Occupied HU 19,895 (42.0%)
Vacant Housing Units 3,269 ( 6.9%)
Median Home Value $136,308
Average Home Value $167,562


Total Households 44,111
Average Household Size 2.39
Family Households 25,221
Average Family Size 3
  1. Demographics are point estimates for July 1st of the current year and each for the forecast years. See References for more information.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2018 2018-2023
Population 0.5% 0.6%
Households 0.53% 0.63%
Families 0.26% 0.45%
Median Household Income   1.51%
Per Capita Income   2.26%

Green Bay, WI - Peer Comparisons by Rank and Percentile

The table below compares Green Bay to the other 774 incorporated cities, towns and CDPs in Wisconsin by rank and percentile using July 1, 2018 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 3 100th
Population Density # 40 95th
Diversity Index # 11 99th
Median Household Income # 594 23rd
Per Capita Income # 479 38th

Additional comparisons and rankings can be made with a VERY EASY TO USE Wisconsin Census Data Comparison Tool.

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Wisconsin Census Data Comparison Tool

Compare Wisconsin July 1, 2018 Data
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