Rockland, WI Profile: Facts & Data

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Rockland, Wisconsin - Basic Facts

The Village of Rockland had a population of 717 as of July 1, 2019.

The primary coordinate point for Rockland is located at latitude 43.9064 and longitude -90.9193 in La Crosse County. The formal boundaries for the Village of Rockland encompass a land area of 0.58 sq. miles and a water area of 0 sq. miles. La Crosse County is in the Central time zone (GMT -6). The elevation is 751 feet.

The Village of Rockland (GNIS ID: 1584056) has a C5 Census Class Code which indicates an active incorporated place that is independent of any county subdivision and serves as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Alternate Unofficial Names for Rockland: Rockland Station.

Jump to... (On This Page!)
  1. Rockland 2019 Demographic Data
  2. Growth Rates for Rockland (Historical & 5-Year Forecast)
  3. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
  2. Wisconsin Research Tools (Easy Tools & Current Data)
  3. Wisconsin Data Comparison Tool - 2019 Demographics

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Boundary Maps, Demographic Data, School Zones Review maps and data for the neighborhood, city, county, ZIP Code, and school zone. July 1, 2019, data includes home values, household income, percentage of homes owned, rented or vacant, etc.


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Rockland, WI Data & Demographics (As of July 1, 2019)

HOUSING AFFORDABILITY INDEX

Rockland, WI Housing Affordability Index is 214
State of Wisconsin Housing Affordability Index is 127
The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.

WEALTH INDEX

Rockland, WI Wealth Index is 71
State of Wisconsin Wealth Index is 88
The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.

These new demographic attributes are availiable for Neighborhoods, Cities, Counties, and ZIP Codes.

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  1. For information about schools and school attendance zones, use the HTL Address Tool
  2. Our new HTL Neighborhood Explorer provides lots of detail about any neighborhood.
  3. The new 2-Minute Introduction and Concise Guide to Big Data which will help you make the most effective use of HomeTownLocator Tools.
  4. See the References & Data Sources page for more information about methodology and sources of data.
  5. See the Wisconsin COVID-19 Data and US COVID-19 Data for more information on the spread of the novel coronavirus.

POPULATION

Total Population 717 (100%)
Population in Households 717 (100.0%)
Population in Families 586 (81.7%)
Population in Group Quarters1 0
Population Density 1,070
Diversity Index2 14
 

INCOME

Median Household Income $61,737
Average Household Income $76,799
Per Capita Income $29,615
Wealth Index4 71

HOUSING

Total Housing Units 290 (100%)
Owner Occupied HU 194 (66.9%)
Renter Occupied HU 79 (27.2%)
Vacant Housing Units 18 ( 6.2%)
Median Home Value $148,305
Housing Affordability Index3 214
 

HOUSEHOLDS

Total Households 272
Average Household Size 2.64
Family Households 188
Average Family Size 3
NOTES
  1. Group Quarters - a place where people live or stay in a group living arrangement. Includes college residents halls, nursing facilities, military barracks, and correctional facilities.
  2. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
  3. The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.
  4. The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.

GROWTH RATE / YEAR

2010-2019 2019-2024
Population 1.73% 1.22%
Households 1.78% 1.29%
Families 1.76% 1.14%
Median Household Income   3.34%
Per Capita Income   3.76%

Rockland, WI - Peer Comparisons by Rank and Percentile

The table below compares Rockland to the other 778 incorporated cities, towns and CDPs in Wisconsin by rank and percentile using July 1, 2019 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 458 41st
Population Density # 209 73rd
Diversity Index # 398 49th
Median Household Income # 282 64th
Per Capita Income # 357 54th

Additional comparisons and rankings can be made with a VERY EASY TO USE Wisconsin Census Data Comparison Tool.

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