Rhinelander, WI Profile: Facts, Map & Data


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Rhinelander, Wisconsin - Basic Facts

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The City of Rhinelander had a population of 7,493 as of July 1, 2017.

The primary coordinate point for Rhinelander is located at latitude 45.6361 and longitude -89.4255 in Oneida County. The formal boundaries for the City of Rhinelander (see map below) encompass a land area of 8.33 sq. miles and a water area of 0.25 sq. miles. Oneida County is in the Central time zone (GMT -6). The elevation is 1,549 feet.

The City of Rhinelander (GNIS ID: 1584014) has a C5 Census Class Code which indicates an active incorporated place that is independent of any county subdivision and serves as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Beneath the boundary map are tables with Rhinelander population, income and housing data, five-year growth projections and peer comparisons for key demographic data. The estimates are for July 1, 2017.

Alternate Unofficial Names for Rhinelander: City of the Hodag, Pelican Rapids, Zhede-zhiibiing.

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City of Rhinelander, WI Boundary Map

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Boundary Maps: Oneida County | Wisconsin Counties

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Rhinelander, WI Data & Demographics (As of July 1, 2017)


Total Population 7,493
Daytime Population: Workers 9,155
Daytime Population: Residents 3,599
Total Daytime Population (TDP) 12,754
Ratio TDP/Total Population1 1.70
Population in Households 7,329
Population in Familes 5,204
Population in Group Qrtrs 164
Population Density2 899
Diversity Index3 15


Median Household Income $40,324
Average Household Income $52,802
Per Capita Income $24,766


Total Housing Units 4,001 (100%)
Owner Occupied HU 1,890 (47.2%)
Renter Occupied HU 1,568 (39.2%)
Vacant Housing Units 543 (13.6%)
Median Home Value $100,056
Average Home Value $134,648


Total Households 3,458
Average Household Size 2.12
Family Households 1,865
Average Family Size 3
  1. If the ratio of the TDP to Total Population is greater than 1, the location gains population during the day when commuting workers are present. If the ratio is less than 1, the location is more of a bedroom community where people commute to another place for work.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2017 2017-2022
Population -0.52% -0.28%
Households -0.31% -0.21%
Families -0.04% -0.32%
Median Household Income   0.86%
Per Capita Income   2.27%

Rhinelander, WI - Peer Comparisons by Rank and Percentile

The table below compares Rhinelander to the other 774 incorporated cities, towns and CDPs in Wisconsin by rank and percentile using July 1, 2017 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 116 85th
Population Density # 284 63rd
Diversity Index # 342 56th
Median Household Income # 709 9th
Per Capita Income # 547 29th

Additional comparisons and rankings can be made with a VERY EASY TO USE Wisconsin Census Data Comparison Tool.

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