Green Bay, WI 54304 ZIP Code Profile

Related Place Profiles:
Ashwaubenon, WI | Green Bay, WI

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ZIP Code 54304: Basic Data & USPS Preferred City Name

Preferred Name, USPS
Green Bay, WI 54304

Acceptable Alternative
Ashwaubenon, WI 54304

  • ZIP Code Type: STANDARD
  • County: Brown County
  • Centroid: Latitude 44.503, Longitude -88.067
  • Time Zone: Central Time Zone (UTC -6 hours)
  • Observes DST: Yes
  • Businesses Addresses: 1,381
  • PO Box Addresses: 0
  • Residential Addresses: 12,712
    • Multi-Family Addresses: 2,623
    • Single Family Addresses: 10,089

The ZIP Code maps and database are updated 4 times per year.
Database updated: February 1, 2018, Maps updated: February 1, 2018.

EXTREMELY LOCAL Demographic Data

Address Based Hyperlocal Data Input an address and get data & demographics for the pertinent census block group (CBG), a searchable map and a customized directory. The CBG is the smallest geographical unit used by the Census Bureau for reporting demographic data.


54304 ZIP Code Map

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Green Bay, WI 54304 Data & Demographics (As of July 1, 2017)


Total Population 28,813
Daytime Population: Workers 33,399
Daytime Population: Residents 14,246
Total Daytime Population (TDP) 47,645
Ratio TDP/Total Population1 1.65
Population in Households 28,479
Population in Familes 21,305
Population in Group Qrtrs 334
Population Density2 2,466
Diversity Index3 39


Median Household Income $49,738
Average Household Income $62,136
Per Capita Income $27,874


Total Housing Units 13,543 (100%)
Owner Occupied HU 7,657 (56.5%)
Renter Occupied HU 5,173 (38.2%)
Vacant Housing Units 713 ( 5.3%)
Median Home Value $133,120
Average Home Value $155,172


Total Households 12,830
Average Household Size 2.22
Family Households 7,568
Average Family Size 3
  1. If the ratio of the TDP to Total Population is greater than 1, the location gains population during the day when commuting workers are present. If the ratio is less than 1, the location is more of a bedroom community where people commute to another place for work.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2017 2017-2022
Population 0.28% 0.44%
Households 0.36% 0.48%
Families 0.11% 0.31%
Median Household Income   2.09%
Per Capita Income   2.88%

Green Bay, WI 54304 - Peer Comparisons by Rank and Percentile

The table below compares 54304 to the other 769 ZIP Codes in Wisconsin by rank and percentile using July 1, 2017 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 52 93rd
Population Density # 57 93rd
Diversity Index # 73 91st
Median Household Income # 553 28th
Per Capita Income # 398 48th

Additional comparisons and rankings can be made with a VERY EASY TO USE Wisconsin Census Data Comparison Tool.

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