White Lake, WI 54491 ZIP Code Profile

Related Place Profiles:
Hollister, WI | Lily, WI | Markton, WI | White Lake, WI

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ZIP Code 54491: Basic Data & USPS Preferred City Name

Preferred Name, USPS
White Lake, WI 54491

Acceptable Alternative
Lily, WI 54491

Not Acceptable, USPS
Hollister, WI 54491
Markton, WI 54491

  • ZIP Code Type: STANDARD
  • County: Langlade County
  • Centroid: Latitude 45.188, Longitude -88.731
  • Time Zone: Central Time Zone (UTC -6 hours)
  • Observes DST: Yes

ZIP Code 54491 has segments in 2 Counties (Langlade, Oconto).

  • Businesses Addresses: 33
  • PO Box Addresses: 70
  • Residential Addresses: 789
    • Multi-Family Addresses: 7
    • Single Family Addresses: 782

The ZIP Code maps and database are updated 4 times per year.
Database updated: February 1, 2018, Maps updated: February 1, 2018.

EXTREMELY LOCAL Demographic Data

Address Based Hyperlocal Data Input an address and get data & demographics for the pertinent census block group (CBG), a searchable map and a customized directory. The CBG is the smallest geographical unit used by the Census Bureau for reporting demographic data.


54491 ZIP Code Map

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White Lake, WI 54491 Data & Demographics (As of July 1, 2017)


Total Population 1,657
Daytime Population: Workers 411
Daytime Population: Residents 931
Total Daytime Population (TDP) 1,342
Ratio TDP/Total Population1 0.81
Population in Households 1,646
Population in Familes 1,317
Population in Group Qrtrs 11
Population Density2 8
Diversity Index3 11


Median Household Income $46,076
Average Household Income $59,441
Per Capita Income $28,246


Total Housing Units 1,775 (100%)
Owner Occupied HU 620 (34.9%)
Renter Occupied HU 165 ( 9.3%)
Vacant Housing Units 990 (55.8%)
Median Home Value $139,516
Average Home Value $166,855


Total Households 785
Average Household Size 2.1
Family Households 527
Average Family Size 3
  1. If the ratio of the TDP to Total Population is greater than 1, the location gains population during the day when commuting workers are present. If the ratio is less than 1, the location is more of a bedroom community where people commute to another place for work.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2017 2017-2022
Population 0.06% -0.24%
Households 0.28% -0.13%
Families 0.18% -0.23%
Median Household Income   2.03%
Per Capita Income   2.97%

White Lake, WI 54491 - Peer Comparisons by Rank and Percentile

The table below compares 54491 to the other 769 ZIP Codes in Wisconsin by rank and percentile using July 1, 2017 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 523 32nd
Population Density # 726 6th
Diversity Index # 493 36th
Median Household Income # 632 18th
Per Capita Income # 370 52nd

Additional comparisons and rankings can be made with a VERY EASY TO USE Wisconsin Census Data Comparison Tool.

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